Knowledge base

Be better than your competitor? This is how you go about it!
12-06-2023

Be better than your competitor? This is how you go about it!

You and your competitor are both selling a valuable service. You both work for an excellent organization. Your prices and conditions are also comparable. So what makes the difference? ...

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Ask the right question about sales skills
14-05-2023

Ask the right question about sales skills

When developing sales skills, professionals often look for 'something new'. But does that always yield the best results? No, argues KENNETH SMIT trainer Marcel Hoefman....

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Sales pain: how do you deal with rejection?
01-05-2023

Sales pain: how do you deal with rejection?

Rejection hurts. Sometimes a little and for a moment. Sometimes heartbreaking and lifelong. What does this have to do with sales? Everything. Sales is about yes and no, about winning and losing, about acceptance and rejection. Fear of rejection...

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Laurence J. Peter is right
13-04-2021

Laurence J. Peter is right

The book “The Peter Principle”, by author Raymond Hull from , will only be known to a limited group of people. The Peter Principle (also known as the Peter Principle) is a theory in the field of organizational science, devised by Laurence J....

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The menu
10-03-2021

The menu

“What you do not want done to you, do not do to others” is a well-known Biblical proverb, which is also found in many other philosophical and religious traditions. It means: "What you don't want to happen to you...

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What safety does to employees
02-02-2021

What safety does to employees

While looking for material for a workshop on Inspirational Leadership, the undersigned came across a TED Talk by Simon Sinek. This time not about his “Golden Circle” but a presentation with the theme: “Why good leaders make you fee...

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“8 strategies for personal growth every day”
19-01-2021

“8 strategies for personal growth every day”

When it comes to success, it's easy to think that people blessed with a good brain will surpass most of us in success. Research from Stanford University will change your thoughts and attitudes about this...

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I wish you a happy New Year!
12-01-2021

I wish you a happy New Year!

Wonderful, that annual habit, so familiar, so much warmth. I read it again and wondered: what do we actually mean by 'Happy New Year'?...

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SERVING CUSTOMER INTERESTS means really wanting to be involved:
22-12-2020

SERVING CUSTOMER INTERESTS means really wanting to be involved:

SERVING CUSTOMER INTERESTS IS OFTEN COMPLEX: While clearing out my archive, I came across an article from the Financieel Dagblad of Saturday, October 7, 2017. More than 3 years ago and yet it got me thinking. The article by the...

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Download our most read whitepaper: Sales vs. Marketing, Who is the winner in difficult times?

Marketing and sales. Two crucial disciplines for every company. Often two different departments that do not always work well together. Both are basically aimed at increasing turnover, but in very different ways. Who is the winner in difficult times?

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