Are you already responding to the changing purchasing behavior of your B2B customers?

Gert-jan de Rooij | 25-11-2020

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The world of B2B sales is changing rapidly. A large part of the purchasing process takes place online. It is expected that by 2025, around 80% of these sales interactions will be via digital channels. Video calling, webinars, virtual round tables and sharing good content with which you claim your knowledge leadership will soon be very normal and permanent parts of the sales process. This requires different skills and abilities from the entire commercial team.

Is your team ready for that change? You can read more about it in my blog.

https://www.linkedin.com/pulse/twee-b2b-trends-die-jouw-salesteam-zeker-gaan-gert-jan-de-rooij/

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