With autumn and winter the days become darker and colder. This means that the heater comes on again and you often collapse on the couch at home after work. As a sales manager you have been busy with your work all week, so once you get home from work it is very tempting to turn your mind off and start Netflix. Reading a book does not occur to you and quickly becomes a barrier, although this is not necessarily always the case! Research shows that reading 6 minutes a day can help reduce stress by more than two-thirds. Moreover, research shows that reading is a means of training your ability to concentrate. Reading pays off and as a manager a sales book gives you new insights, insights that you can convert into behavior and ultimately better results. High time to put the remote control aside and dive into a book. To prevent you from getting lost in the wide range of books, we have listed the most highly rated sales books from Managementboek.nl and Bol.com. Read on!

Laura Nuhaan – 'Social Selling'

Due to digitalization, customers and prospects make their purchasing decisions in a completely new way. Marketing and sales therefore need to work together more than ever. Social selling, or the use of social media channels within the sales process, is indispensable. The nine steps in this book show you how social sellingcan be used successfully in your organization. How do you ensure a consistent message to the customer, good content marketing and generating leads via social channels? How do you create more focus in lead management and also ensure better cooperation and good coordination between marketing and sales? After reading Social Selling, you will not only know how to answer these questions, but also how you can achieve significantly more turnover and profit by applying these practical tips.

Richard van Kray – 'Sales from your Heart'

Customer-oriented advice, putting the customer first or organizing your process as a customer journey: these are all ways to give your customer the feeling that it's all about him or her. A number of pitfalls can be that you often lose touch with your own ambitions or that it comes across as an empty phrase that disguises the fact that you are going for your own gain. Your goal and the customer's interests are often at odds with each other. And what do you choose? Yet you can do one without abandoning the other. But for this you will have to look at the customer and at yourself differently. In 'Sales from your heart', Richard van Kray gives you the framework and tools to be truly meaningful to your customer, without losing yourself in it.

Jos Burgers – 'Never give a discount!'

Low prices are disastrous for healthy returns and seriously affect the profits of companies, professionals and the self-employed. Since the last crisis, price and margin pressure has only increased in many markets. In 'Never give a discount!' Jos Burgers shows you how to best deal with this price pressure using 31 thought-provoking advice. He describes in a light-hearted manner how to prevent and combat price pressure. Because low prices are not an established fact. In addition, our own influence on the price is much greater than we often think.

Mirjam Wiersma – 'Business flirting'

Would you like to be on the same wavelength with your conversation partner? Would you like to make your business conversation sparkle? Convince and entice the other person to accept your message? Business flirting shows how you can excite people with your charm and the right focus. The book is full of concrete tips and examples of how can send calls. Learn how to always make a good first impression, how to create a good working atmosphere and how to captivate with words. Also learn to interpret the body language of your conversation partners (and yourself). This way you get more done!

Marc Dijk – 'Save the Sales Tiger'

A book that provides guidance to save the tigers of sales and that also offers new insights into discovering and developing everyone's sales talent. How do you set an optimal sales team together and how do you develop and train/improve this team through excellent communication? The book gives managers and their sales tigers the drive to touch customers right in their 'buying' hearts.

Are you missing a book that every sales manager should read? Let us know in a comment!